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Whether it is Public Awareness campaign, Public relations, Educational or Recruitment, Jamaica Adverts
defines markets and develops media strategies that will effectively reach your audiences nationwide. We imagine,
recommend and design creative products, coordinate outreach, plan media and distribution, and along the way, we
analyze campaign performance.
At the moment we plan and execute campaigns on local level. We narrow cast multicultural campaigns
based on particular needs, or expand them to reach as big of an audience as needed. We negotiate and buy multicultural
media placement at the lowest available costs, with the best possible time slot placement.
Jamaica Adverts understands ethnic communities and therefore package our client’s message according to cultural
context and sensitivities of the targeted community audiences and display it at community events, include it in
community organizations newsletters, send it as a press release to community media.
We offer effective direct-marketing tools such as mailing lists and e-mail campaigns that always come through.
We work closely with our clients to enhance the effectiveness of our direct marketing tools.
One of the many reasons why the direct approach is becoming the preferred way for advertisers is that through
direct marketing they can get a direct response from their audience. This way they can not only actively engage
their consumers, but they can also quickly measure the effectiveness of their message.
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